Bank sues ad agency over contract

Marilyn Tennissen May 2, 2007, 4:00pm

CountyBank of Orange was advertised as "the bank of a lifetime," but its agreement with the ad agency lasted less than a year and now the bank wants its money back.

On April 14, 2004, CountyBank signed a three-year contract with Cygnus Inc., doing business as Golnick Advertising Inc. of Fort Lauderdale, Fla.

Under the contract, the bank paid Golnick $20,390 for television commercials and radio spots using the "Bank of a Lifetime" theme. The contract included a one-year opt-out with a prorated refund at the client's request.

On Feb. 28, 2005, officials at the First National Bank of Newton sent a letter to Golnick to cancel the agreement.

"As per our contract, we are exercising our right to opt-out of the agreement between CountyBank and Golnick, effective March 1, 2005," the letter states. "Please wire our pro-rated refund."

As of Jan. 31, 2006, the bank had not received the reimbursement of $14,018.

The matter resulted in a lawsuit, CountyBank vs. Cygnus Inc., filed in Orange County District Court on April 26.

CountyBank is seeking the amount of refund plus attorney fees of at least $1,500.

Allan and Lynwood Sanders of Orange are representing the plaintiff.

The case has been assigned to the 128th District Court of Judge Pat Clark.

Case No. A070-217-C

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